COLLABORATIONS
While working with the principle of “Make happy, be happy”, we appreciate and support social projects in the fields of active and balanced life, sports, culture and art.
SPORTS
FOOTBALL
ÜLKER STANDS BY OUR NATIONAL FOOTBALL TEAMS…
We were the main sponsor of our National Football Team between 2007-2016. In addition to the National Football Team, We supported infrastructures and children's/school football projects.
With the new agreement we signed with the Turkish Football Federation on May 21, 2021, We are happy to be the official sponsor of a national team, and the main sponsor of women’s national teams and e-national teams between 2021-2026.
A National Team Official Sponsor
Women’s National Teams Main Sponsor
E-National Teams Main Sponsor
ÜLKER STADIUM FENERBAHÇE ŞÜKRÜ SARACOĞLU SPORTS COMPLEX
Fenerbahçe Sports Club Şükrü Saracoğlu Stadium, located in Istanbul, Kadıköy with a spectator capacity of 47.834, is known as the Ülker Stadium Fenerbahçe Şükrü Saracoğlu Sports Complex since 2015, as a result of the agreement.
We also support Beşiktaş, Fenerbahçe, Galatasaray and Trabzonspor with our advertising agreements in football.
SPORTS CLUBS COLLABORATIONS
In football, We bring our brand, Ülker, together with the fans in various advertising areas to support our teams. We will continue to support our football teams.
BASKETBOL
In basketball, We were the sponsor of Beşiktaş with Cola Turka and Galatasaray Men’s Basketball Teams with Café Crown between 2005-2011.
ÜLKER SPORTS ARENA
Ülker Sports Arena was put into service in January 2012. The Arena hosts Fenerbahçe Basketball Teams’ games and is also suitable for multi-purpose use. It has brought many world stars together with sports and art lovers.
FENERBAHÇE ÜLKER
The basketball journey began in 1975, first as an organization event. Ülkerspor was founded in 1993. It won 4 League Championships, 5 Presidential Cups and 3 Türkiye Cups by 2006, when it met with Fenerbahçe Sports Club Basketball branch.
Ülkerspor merged with Fenerbahçe Basketball team in 2006 and continued on its way as Fenerbahçe Ülker. It achieved significant success both in our country and in Europe. Fenerbahçe Men’s Basketball team won the Euroleague in 2017 with the sponsorship of Ülker Metro.
We also supported basketball teams for 5 years with our two brands. In 2005, Beşiktaş Basketball team competed as Beşiktaş Cola Turka and in 2006, Galatasaray Men’s Basketball team competed as Galatasaray Cafe Crown. In 2008, Trabzonspor merged with Alpella in basketball.
WE SUPPORTED GLOBAL ORGANIZATIONS IN OUR COUNTRY
- Strong Support for Istanbul’s Olympic Candidacy
Back in 2013, Olympic Committee nominated the city of Istanbul to possibly host the 2020 Olympics. We, Ülker, became one of the supporters in this process, and We were one of the first Turkish organizations to be involved at every stage of its candidacy. We even had “Istanbul 2020” printed on the backs of the jerseys of football players from Beşiktaş, Bursaspor, Fenerbahçe, Galatasaray, and Trabzonspor. In the 27th week of the league, football players took the field with this logo to promote Istanbul’s candidacy.
- Ülker Is the Local Supporter of FIFA U20 World Cup
In 2013, We became the local supporter of FIFA U20 World Cup, the first FIFA event held in Türkiye and thus, football fans got the chance to watch the stars of the future.
- FIBA World Championship - Children of the World
At the FIBA World Championship, Ülker hosted not only basketball players from around the world, but also the world’s children. Through the “Children of the World” project organized by FIBA and the Turkish Basketball Federation, more than 220 children from 110 countries and 5 continents participated in the basketball camp held in Türkiye between August 24 - 31. They had a fun time and got the opportunity to learn about our country and culture more closely; while experiencing the excitement of the championship.
CULTURE AND ART
ISTANBUL MODERN - YOUR THURSDAY
Based on our efforts in making art accessible, which is part of social development, We started the “Your Thursday” project with Istanbul Modern, one of Türkiye’s leading museums. Through the project, Istanbul Modern opened its doors to all visitors every Thursday between 10.00 - 20.00 free of charge, allowing art lovers to visit the exhibitions, attend events and watch film screenings.
BAKSI MUSEUM - FREE TUESDAY
The Baksı Museum, founded by Prof. Dr. Hüsamettin Koçan, opened its doors in the Bayraktar Village of Bayburt in 2010. It soon flourished and won acclaim as the best museum in Europe. Bayburt residents and art lovers from cities all over Türkiye visited this museum in Bayraktar Village free of charge every Tuesday with free shuttles from the city center with the support of Ülker.