NEWS

Ülker brings everyone who ‘loves the homeland in their hearts’ together to share the joy of Euro 2024

The countdown continues for football fans eagerly awaiting the European Football Championship, and Ülker, the official sponsor of the Turkish National Football Team, has released a commercial full of emotion. With the slogan, “our homeland is in our hearts", Ülker’s commercial calls out to everyone everywhere who carries love for Türkiye in their hearts.

Türkiye’s leading food company, Ülker released a new commercial ahead of the highly anticipated European Football Championship. Ülker has been supporting Turkish sports in different branches for many years and is the official sponsor of the Turkish National Football Team. Its new commercial depicts the story of a young Turk living in Germany—the host country for Euro 2024, and the excitement the Turkish National Team brings to Germany. The young man is homesick for Türkiye and for Ülker products, which he loves and which make up a large part of his happy memories of Türkiye. Famous actor Barış Falay and his characteristic voice promotes the slogan “our homeland is in our hearts". Ülker had previously produced a commercial for the Euro 2008 European Championships, and fans cheered along with the song “We are always with you, Türkiye”. Now Ülker calls out to everyone everywhere who carries love for Türkiye in their hearts with the slogan #HomelandinourHearts”.

Commercial link: https://www.youtube.com/watch?v=wyQoHaV55Us

ID Info

Advertiser Brand: Ülker

Advertiser Brand Team: Mustafa Kabakçı, Mehmet Anıl Öztürk, Balkı Leblebicioğlu, Zeynep Tutarkaban, Berat Çağlar Karagöz
Advertising Agency: VML Türkiye (Wunderman Thompson)
Executive Creative Director: Ümit Taşlı
Creative Director: Onur Kutluer
Creative Team Leader: Deniz Şencan, Semih Türkmen
Art Director: Birsu Taneri
Copywriter: Barış Süral
General Manager: Yekta Gürel
Customer Relations Specialists: Yekta Gürel, Merve Çiçek Tuyun, Duygu Yolcu
Strategist: Beliz Atalay
Agency Producer: Fulya Akay, Begüm Özkul
Production Company: Public
Director: Eli Kasavi
Director of Cinematography: Arthur Mulhern

Soundtrack by: Ömer Ahunbay (Jingle House)

Dubbed by: Barış Falay

Post Producer: İmaj

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