NEWS

Companies are becoming “Green”

Global warming is not a subject just to pay lip service to anymore. It’s not enough to simply inform citizens about environmental issues; companies are taking concrete measures.

Since the resources of the earth are limited, the path to sustainable progress is affected by the environment. With this fact in mind, international companies have begun to invest in the environment. Consumers are demanding products from companies which are environmentally sensitive.

Therefore, in global markets and in Turkey, environmental investment is fast becoming a significant competitive factor. Companies in Turkey are revisiting corporate business strategies and basing them on new concepts that are environmentally sensitive. It is particularly noteworthy that the production of ecological products has developed into a trend. Many companies have invested heavily in projects to design and develop environmentally friendly products and environmentally sensitive production processes.

We are aware of our responsibilities

Announcing details about the environmental investments of the Ülker Group, Ülker Corporate Communications Director Zuhal Şeker stated, “Our group has an important duty to provide tangible contributions to society and does so by ensuring the cleanliness of our production facilities and respecting the needs of the surrounding communities. There are many dimensions to environmental sensitivity. We display our respect in our production processes, our daily work lives and our social projects.  We manufacture products in 42 factories. The steam and electricity facilities use natural gas and take precautions to reduce the release of greenhouse gases. We are also involved with TEMA in a “Country Village Project” and have adopted three villages.”

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      Yıldız Holding produces Ülker Biscuits and Ülker branded products as well as global snack brands such as Godiva, McVitie's and Flipz in Türkiye and brings them to consumers around the world. In 2021, the export figure of Ülker Biscuits in the snack area reached 291 million dollars....

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      Ülker Bisküvi, Turkey's leading food company, announced its financial results for 2021. Despite all the uncertainties experienced globally during the pandemic, Ülker, strengthed its position in its markets and also continue to growth in domestic and international operations....

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      A significant change of position has been made in Turkey’s leading food company Ülker. Mustafa Kabakçı, who worked as Marketing Manager of Ülker Bisküvi Business Unit for the last two years, has been appointed as CMO of Ülker. Kabakçı will be responsible for creating and implementing marketing strategies for Godiva’s market series and McVitie’s brands as well as for Ülker brands....

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