Krispi Çıtır has 3 new products and a new crisp campaign
Krispi has 3 new flavors: Nacho Cheese, Maxi Spice and Nigella Seed. The new “Krispi çıtını çıkar” (Make it Crunch) campaign to promote the new varieties, forms and tastes of Ülker Krispi Çıtır cracker sticks is eye-catching.
Ülker Krispi stick crackers with their extraordinary shapes, crunchiness, nacho cheese, maxi spice and nigella varieties of “Krispi Çıtır” are now available.
The new shapes and flavors of these crackers are what make them unusual. These crispy, crunchy crackers are popular among young people because they are easy to share: Now they are available in three new flavors.
Black theater advertising film
An amusing commercial has been produced to promote these special Krispi crackers. Black Theatre is an 11 member masters’ private theater group which synthesizes dance, modern jazz, modern music and pantomime. The group is part of the Image Theater group which was brought to Istanbul especially to take part in the filming of the advertisement. Rehearsals for the shooting took place in Prague and Istanbul over a two-day period. Burcu Matur directed the film and special choreography is used in the commercial. The unusual shapes of the product identified in the commercial are especially popular among young people. The commercial shows groups of young people sharing different varieties of Krispi Çıtır crackers.
Ülker Supports “Atalık Kavılca” Wheat with Limited Edition Product
Ülker, a leading food company in Türkiye known for its commitment to sustainable raw material sourcing, has introduced a limited edition product called "Saklıköy Kavılca Buğday," made with Atalık Kavılca Wheat, one of Anatolia's oldest agricultural products with a history dating back 13,000 years....CLICK FOR MORE
Ülker invest in supplementary food products
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Ülker's 2022 Sustainability Report has been published
Ülker, operating with a waste-free company model since established, has published its 2022 Sustainability Report. Ülker meets approximately 43% of its electricity consumption from renewable sources, and has initiated a carbon management program that encompasses the entire value chain, from sustainable raw material sourcing to packaging management, logistics, and waste recycling. The company continues its efforts to control greenhouse gas emissions in all areas with the goal of becoming a "net zero company by 2050. ...CLICK FOR MORE
Ülker announced its first half-year financials
Ülker Bisküvi closed the first half of 2023 with a sales revenue of 19.6 billion TL. The share of Turkiye operations in the sales revenue was 66%; while, the share of export and international operations in the sales was 34% ...CLICK FOR MORE