Ülker’s ‘national’ support
As the main sponsor of the Turkish National Football Team, Ülker, which invests an annual 38 million dollars in Turkish sports, has developed new sponsorship and communications projects for Euro 2008.
Ülker Corporate Communications Director Zuhal Şeker stated that the purpose of the campaigns was to establish an emotional bond with consumers. Şeker discussed the advertising film, National Team video clip, internet site and field activities that have been prepared with that purpose in mind. She also explained that the perception of Chewy’s red and white chewing gum as a sponsor of the National Team will be enhanced. Şeker indicated that sales of Chewy Red and White are expected to reach 1 million units. She also announced that Ülker Içim’s Euro 2008 promotional campaign has already begun in chain stores.
Ülker buys Önem Gıda
Ülker has bought Önem Gıda – one of their suppliers of semi-finished goods – from Yıldız Holding. By gathering all their chocolate and bakery products’ production processes within its corporate structure, Ülker has taken another major step in its sustainable growth strategy....CLICK FOR MORE
Two awards for Ülker…
Ülker Bisküvi was the only Turkish company to rank first in two categories at the 2021 Turkey Bonds & Loans Awards – which recognize companies’ outstanding financial/banking achievements...CLICK FOR MORE
Ülker Sponsors National Football Teams
Ülker supports various sports, namely soccer and basketball. It recently signed an agreement with the Turkish Football Federation. For five years, it will become the official sponsor of the Men’s National Football Team as well as the main sponsor of both the Women’s National Team and e-National Team. ...CLICK FOR MORE
Ülker's first quarter 2021 turnover was 2.7 billion TL
Ülker Bisküvi increased its sales in the first quarter of 2021 by 13 percent compared to the same period of 2020, reaching 2.7 billion TL. Export and international operations grew by 19 percent....CLICK FOR MORE